SOS ANDROID

An article Echoes.

One year after the beginning of the operating system for motives of Google, a dozen of models of telephones already use ANDROID. The appetite of the Asiatic constructors and from Motorola is very strong.

one year after marketing by T-MOBILE US of the first telephone using the operating system developed by , the new stamped terminals "Android" rushes. Were announced this year one are and much more waited for them next year twelve telephones loading the new rival BONE of Mobile Windows. While Taiwanese HTC was the only one to fabricate of "Smartphones" under ANDROID, from now on, Motorola, LG, Samsung, Dell or else ZTE has the intention of going out of models with the operating system of the American research engine.

In France, a dozen different models using ANDROID could be commercialised for Christmas. For the institute Gartner, in 2012, ANDROID could so equip 18 % "Smartphones" sold in the world this year. Behind Nokia, but in front of BlackBerry, the iPhone and Mobile Windows. In the second quarter 2009 however, the market share of ANDROID did not exceed 2 %. But software has two incomparable trumps in comparison with number of his rivals: based on free software, he is free and opened. It is for this reason that the Asiatic groups adopt him fast. Not need to transfer 15 dollars to Microsoft for every telephone fabricated and sold with Mobile Windows.

HTC hopes so that the half of its sales, this year, will be accomplished with telephones Android. Up to now, the Chineses could make telephones but no operating systems. To make "Smartphones" cost to them a lot. With ANDROID, it is the barrier at the entrance of the Chinese constructors on the market of "Smartphones" that fell , considers the leader of a French, not very optimistic mobile operator on the future of Nokia and short-term Sony Ericsson. In any case, apart from Mobile Windows, the choice in operating system is not excessive for the producers. Symbian, the leader of the market in volume, remains the property of Nokia. Apple and Research in Motion has each their possessing operating system as the iPhone and BlackBerry. In these conditions, rushed easily into the hole.

A life buoy

Motorola, he also, hopes that, with ANDROID, he holds his life buoy. So much so that the American group so left LIMO foundation (as Linux Mobile), which regroups the industrialists interested by the deck Linux. And he has even no more intention of going out of models using Mobile Windows! The new boss of the mobile division of Motorola, Sanjhay Jha (who comes from Qualcomm) launched into a rationalisation of decks, to economise in research and development and to concentrate on the single programme. The man even demanded his troops as they work straight with the engineers of Google on interface. Dext, which will be sold at the beginning of November in France, will be the first model of Motorola under ANDROID. The following, Droid, will be commercialised next week by the operator Verizon Wireless across the Atlantic. The first American mobile operator so hopes to counter ATT, who got the exclusive rights of the iPhone two years ago. Verizon Wireless is going to put the packet on Droid for holidays of the end of the year. He has even already launched a campaign of anti-iPhone advertising. In France, as three operators sell the iPhone, Motorola will have undoubtedly more trouble to be pierced. But, secretly, Orange, SFR and Bouygues hope well that a rival on the telephone star of Apple will quickly appear. No way for them to become too dependent on the business company in the apple. Mais, secr tement, Orange, SFR et Bouygues esp rent bien qu un concurrent au t l phone vedette d Apple mergera vite. Pas question pour eux de devenir trop d pendants de la firme la pomme.

GUILLAUME DE CALIGNON

To go farther:

• Orange is going to throw the smartphone HTC Hero under ANDROID before summer
• LG APPLICATION BLIND
• Google promises announcements concerning Andro d
• Dell Mini 3i under WHO for the Chinese market
• Vodafone bets on Andro d

Words-keys: Andro d, Dell, HTC, LG, Motorola, Samsung